2020 Marketing Plan Archive

Below you can access all of 2020's Marketing Plans and their corresponding assets.

January

February

March

April

May

June

July

August

September

October

November

December


January 2020


WEEK 1

2020 MARKETING STATISTICS

 

 

ACCESS THIS WEEKS COPY AND GRAPHICS.

This week are have a bonus plan for those of you who are looking for a little something extra!  We created a 10 Day Declutter Challenge see the COPY and GRAPHICS.  

 

WEEK 2

DECEMBER 2020 OR JANUARY 2021 MARKET UPDATE

 

 

ACCESS THIS WEEKS COPY, DECEMBER GRAPHICS, & JANUARY GRAPHICS.

 

WEEK 3

(#) HOMES FOR SALE IN (YOUR MARKET) RIGHT NOW

 

 

ACCESS THIS WEEKS COPY AND GRAPHICS.

 

WEEK 4

I WANT TO SELL MY HOME BUT THE INVENTORY IS TOO LOW.

 

 

ACCESS THIS WEEKS COPY AND GRAPHICS.

 


February 2020


WEEK 1

IS SELLING YOUR HOME RIGHT NOW A MISTAKE?

 

 

You’ll be able to qualify your seller leads with this piece of content, while also proving yourself to be trustworthy and a reliable source of information.

No one who is thinking about buying a home right now wants to think they are making a mistake. Plus, by putting a focus on “right now” you will attract and qualify leads who are transacting sooner rather than later.

GET THE ASSETS HERE.

 

WEEK 2

JANUARY MARKET REPORT

 

 

One of the first questions potential clients ask themselves is "How's the real estate market?" Most real estate agents answer that by simply providing a marketing report full of data that’s hard for a consumer to interpret. In order to stand out, you must turn the corner and share your opinions and predictions associated with that data. This helps turn confusing numbers into helpful insight that resonates with the consumer.

There are 4 different blog/page templates and 4 different email templates loaded in the template libraries. 

GET THE ASSETS HERE.

 

WEEK 3

HOW PROXIMITY AFFECTS YOUR HOMES VALUE.

 

 

 

We all know how important “location, location, location” is in real estate. Location is a huge factor when it comes to the value of your home. When most begin to think about selling their home they often start with using a free online resource to get an instant home value report. This week’s blog post “How Proximity Affects Your Home Value” educates consumers on what in their surrounding area can actually increase or decrease their home value. This takes a different approach than your typical home value ad while providing your audience with content to build your influence in your community.

GET THE ASSETS HERE.

 

WEEK 4

CLIENT SUCCESS STORY

 

 

Consumers will only hire real estate agents they trust. That's where your marketing comes in. Marketing should help build your influence and online presence. There's no better way to do that than through the words of your happy past clients. That's why Success Stories are a crucial element in your marketing plan.

For this week, you will be interviewing one of your past clients to customize the “Seller Success Story” blog post. The blog will take you through your client's story including their fears about the process, why they chose to work with you, and how you helped them during the selling process. 

There are 4 different blog/page templates and 4 different email templates loaded in the template libraries. 

GET THE MARKETING ASSETS HERE.

GET THE INTERVIEW QUESTIONS HERE.  

FACEBOOK DEBUGGER INFORMATION HERE.

 


MARCH 2020


WEEK 1

THE 2020 AGENT CHECKLIST

 


 

GET THE ASSETS HERE.

 

WEEK 2

5 "EMERGENCIES" THAT ARE ACTUALLY NORMAL WHEN SELLING YOUR HOME

(no video available)

GET THE ASSETS HERE.

 

WEEK 3

FEBRUARY MARKET REPORT

One of the first questions potential clients ask themselves is "How's the real estate market?" Most real estate agents answer that by simply providing a marketing report full of data that’s hard for a consumer to interpret. In order to stand out, you must turn the corner and share your opinions and predictions associated with that data. This helps turn confusing numbers into helpful insight that resonates with the consumer.

There are 4 different blog/page templates and 4 different email templates loaded in the template libraries. 

 

 

GET THE ASSETS HERE

 

WEEK 4

OPTIONAL CAMPAIGN FOR COVID-19 MESSAGING

10 Things To Do While Social Distancing

GET THE ASSETS HERE.

 

CLIENT SUCCESS STORY

Consumers will only hire real estate agents they trust. That's where your marketing comes in. Marketing should help build your influence and online presence. There's no better way to do that than through the words of your happy past clients. That's why Success Stories are a crucial element in your marketing plan.

For this week, you will be interviewing one of your past clients to customize the “Seller Success Story” blog post. The blog will take you through your client's story including their fears about the process, why they chose to work with you, and how you helped them during the selling process. 

There are 4 different blog/page templates and 4 different email templates loaded in the template libraries.

 

 

GET THE MARKETING ASSETS HERE.

GET THE INTERVIEW QUESTIONS HERE.  

FACEBOOK DEBUGGER INFORMATION HERE.

 

WEEK 5

As a member of a community, we know how important it is to support our small businesses. 

We know that more and more small businesses here in your are being affected and to continue to support them as much as we can, we want to compile a list of local businesses that you can support from home.

 

 

GET THE ASSETS HERE.

SEE HOW TO POST ON INSTAGRAM HERE.

 


APRIL 2020


WEEK 1

HOW MORTGAGE RATES IMPACT HOME VALUES

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE

 

WEEK 2

HOW TO OVERCOME YOUR HOMES "DEALBREAKER"

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 3

APRIL MARKET UPDATE

 

 

GET THE COPY HERE.

GET THE GRAPHICS HERE.

FACEBOOK DEBUGGER HERE.

 

WEEK 4

CLIENT SUCCESS STORY

 

 

GET THE COPY HERE

GET THE GRAPHICS HERE.

FACEBOOK DEBUGGER HERE.

 


MAY 2020


 

WEEK 1

WHY LOW INVENTORY MAY BE AN ADVANTAGE FOR SELLERS

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE

 

WEEK 2

VIRTUAL TOURS: WHAT EVERY SELLER NEEDS TO KNOW

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE

 

WEEK 3

MAY MARKET UPDATE

 

 

GET THE COPY HERE.

GET THE GRAPHICS HERE.

FACEBOOK DEBUGGER HERE.

 

WEEK 4

CLIENT SUCCESS STORY

 

 

GET THE COPY HERE.

GET THE GRAPHICS HERE.

FACEBOOK DEBUGGER HERE.

 


JUNE 2020


 

WEEK 1

WHAT FIRST TIME HOMEOWNERS NEED TO KNOW ABOUT SELLING

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 2

JUNE MARKET UPDATE

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 3

HOW HOME VALUE ESTIMATES ARE CALCULATED

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 4

CLIENT SUCCESS STORY

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 


JULY 2020


WEEK 1

IS SELLING MY HOME RIGHT NOW A MISTAKE?

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 2

JULY MARKET UPDATE

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 3

FEATURES THAT BUYERS ARE LOOKING FOR RIGHT NOW

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 4

CLIENT SUCCESS STORY

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 5

SUMMER STAYCATION SPOTS

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 


AUGUST 2020


 

WEEK 1

WHAT ($) CAN GET YOU IN (MARKET)

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 2

AUGUST MARKET UPDATE

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 3

4 LANDSCAPING IMPROVEMENTS THAT MAKE A HUGE DIFFERENCE

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 4

CLIENT SUCCESS STORY

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 


SEPTEMBER 2020


 

WEEK 1

6 SURPRISING REALITIES OF THE REAL ESTATE MARKET RIGHT NOW

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 2

SEPTEMBER MARKET UPDATE

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 3

I'VE OWNED MY HOME FOR A FEW YEARS NOW...NOW WHAT?

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 4

SELLER SUCCESS STORY

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 


OCTOBER 2020


WEEK 1

5 BLOGS TO READ BEFORE YOU LIST YOUR HOME

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 2

THE DIFFERENCE BETWEEN A BUYERS AGENT AND A LISTING AGENT

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 3

OCTOBER MARKET UPDATE

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 4

FALL MOVIE NIGHT AT HOME

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 


NOVEMBER 2020


WEEK 1

14 EAST AND AFFORDABLE HOME UPGRADES YOU CAN MAKE BEFORE THE HOLIDAYS

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 2

NOVEMBER MARKET UPDATE

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 3

SELLER SUCCESS STORY

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 4

THANKFUL FOR YOU

Note: there is both a US and CA version for this week's plan. 

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 4

CANADIAN OPTION

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 


DECEMBER 2020


WEEK 1

HOW TO SELL YOUR HOME IN THE WINTER

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

WARM CLIMATE VERSION

HOW TO SELL YOUR HOME IN THE WINTER (EVEN IN WARM WEATHER)

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 2

DECEMBER MARKET REPORT

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 3

NEW YEAR'S RESOLUTIONS THAT WILL HELP SELL YOUR HOME IN 2021

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.

 

WEEK 4 & 5

PROJECTIONS:  WHAT TO EXPECT IN THE 2021 MARKET

 

 

GET THE COPY HERE.  GET THE GRAPHICS HERE.